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Saturday, July 4, 2026

Preity Zinta approaches Bombay High Court to take down AI deepfake content; next hearing scheduled on July 6

12:31:00 AM 0

Actor Preity Zinta has approached the Bombay High Court seeking the removal of AI-generated deepfake videos, morphed images and other unauthorised content featuring her from social media and online platforms. The actress has also sought an injunction to prevent the publication and circulation of such content in the future.

The matter came up for hearing before a single bench of Justice Madhav Jamdar on Friday. After hearing preliminary submissions, the court directed the parties, including the online platforms concerned, to work out a mechanism for taking down the allegedly offending material. The matter has now been listed for further hearing on July 6. Preity Zinta seeks removal of AI-generated content In her civil suit, Preity Zinta has referred to multiple instances of AI-generated deepfakes, morphed visuals and chatbot-style interactions that allegedly use her likeness without authorisation.

According to the plea, the actress has sought urgent directions from the Bombay High Court asking the platforms hosting such material to immediately remove it. She has also requested the court to restrain the concerned entities from posting or publishing any unauthorised AI-generated content featuring her in the future.

The petition comes amid growing concerns over the misuse of artificial intelligence to create misleading digital content using the identities of public figures. Bombay High Court asks parties to work on takedown mechanism During Friday's hearing, Justice Madhav Jamdar asked the parties to work together on a mechanism for removing the disputed content from the websites and online platforms where it is available.

The court did not pass any interim order on the merits of the case at this stage but fixed July 6 as the next date of hearing, when the matter will be taken up again.

Deepfakes are digitally created or altered images, audio recordings or videos generated using artificial intelligence. The technology can convincingly imitate a person's face, voice or expressions, making it appear as though they said or did something that never actually occurred.

Also Read:Preity Zinta rents apartment in Mumbai’s Pali Hill for Rs 6 lakhs per month: Report 



source https://www.bollywoodhungama.com/news/bollywood/preity-zinta-approaches-bombay-high-court-to-take-down-ai-deepfake-content-next-hearing-scheduled-on-july-6/
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Friday, July 3, 2026

MEGA EXCLUSIVE: Akshay Kumar-Priyadarshan’s next gets an exciting title – Wicked Sunny

11:31:00 PM 0

In April 2025, Bollywood Hungama was the first to report that after Bhooth Bangla and Haiwaan, Akshay Kumar and Priyadarshan would collaborate on yet another film. The project will be produced by Ramesh Taurani of Tips Films. Now, Bollywood Hungama is back with another exciting update on the upcoming film. We have learned that its title has been locked, and it is sure to generate tremendous excitement among fans.

A source told Bollywood Hungama, “The film has been titled Wicked Sunny. The makers believe that the title does complete justice to the film’s zone as well as its lead character. Moreover, Wicked Sunny has strong recall value. It was the name of the theme played during Akshay Kumar’s scenes in Mujhse Shaadi Karogi (2004). The theme remains extremely catchy and popular even 22 years after the film’s release.”

The source further said, “Wicked Sunny will feature Akshay Kumar in a wacky comic avatar, distinctly different from the characters he has played in recent comic capers such as Bhooth Bangla and Welcome To The Jungle. Fans are going to have a blast watching Akshay go all-out. Moreover, the title is only going to further enhance the hype surrounding the film.”

Akshay Kumar and Priyadarshan have worked together in 7 films until now – Hera Pheri (2000), Garam Masala (2005), Bhagam Bhag (2006), Bhool Bhulaiyaa (2007), De Dana Dan (2009), Khatta Meetha (2010) and Bhooth Bangla. Haiwaan will be their eighth film together, while Wicked Sunny will be their ninth outing. Haiwaan, co-starring Saif Ali Khan, releases in cinemas on September 11, 2026.

As per a recent report in Mid-Day, Wicked Sunny is a comic thriller that Priyadarshan has written along with Rohan Shankar. Both also collaborated on Bhooth Bangla. The article further revealed that the film is expected to go on floors in December this year.

Also Read: Priyadarshan says “Hera Pheri 3 will be dead” days after exiting Akshay Kumar-starrer; alleges repeated insults by Firoz Nadiadwala



source https://www.bollywoodhungama.com/news/bollywood/mega-exclusive-akshay-kumar-priyadarshans-next-gets-an-exciting-title-wicked-sunny/
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Chandrachur Singh interacts with officials during Gurugram demolition drive outside his residence

10:31:00 PM 0

Actor Chandrachur Singh has found himself in the spotlight after a video of him interacting with officials during Gurugram's ongoing anti-encroachment drive surfaced on social media. The clip, which has since gone viral, shows the actor speaking with police personnel and officials from the Department of Town and Country Planning (DTCP) outside his residence in DLF.

Reportedly, the interaction took place during the DTCP's large-scale enforcement drive across DLF Phases 1 to 5. The campaign is aimed at removing alleged encroachments, illegal constructions and the unauthorised commercial use of residential properties in an effort to reclaim public land and enforce urban planning regulations.

Authorities also took action against an alleged illegal structure outside Chandrachur Singh's residence. During the inspection, DTP Amit Madholia reportedly briefed the actor about the enforcement being carried out.

According to Navbharat Times, officials alleged that a boundary wall outside the property had encroached upon public road land. The report further stated that trees and plants located within the allegedly encroached area were removed as part of the demolition exercise.

#Gurgaon #Gurugram #DLF_Sealing_Drive - फ़िल्म अभिनेता चंद्रचूड़ सिंह के घर के बाहर @TCP_HARYANA का बुलडोजर चला। - डीटीपीई अमित मधोलिया के नेतृत्व में तोड़फोड़ हुई। - मधोलिया ने फ़िल्म अभिनेता को तोड़फोड़ की जानकारी दी।#Chandrachursingh pic.twitter.com/Zg99CdIKjW — DEEPAK AHUJA (@DEEPAKKAHUJA) July 3, 2026

In the viral video, Chandrachur Singh is seen seeking clarification from the officials regarding the scope of the action. The actor reportedly informed them that he had been living at the property for more than three decades and that his father had purchased the house in 1991.

During the conversation, Chandrachur repeatedly asked whether the demolition was limited to the structure outside the residence and whether no further action would be taken against the house itself.

Responding to his concerns, DTP Amit Madholia reportedly assured the actor that the enforcement was confined to the alleged encroachment outside the property. Following the clarification, the conversation concluded on a cordial note before the officials continued with the drive.

As of now, Chandrachur Singh has not issued any official statement regarding the incident or the reports surrounding the action outside his residence.

Also Read: Chandrachur Singh joins Bobby Deol-Jaideep Ahlawat’s ‘corrupt godman’ league; to play the villain in Huma Qureshi’s Bayaan



source https://www.bollywoodhungama.com/news/bollywood/chandrachur-singh-interacts-with-officials-during-gurugram-demolition-drive-outside-his-residence/
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Selena Gomez's Bun Is Tighter Than the Security at Taylor Swift's Wedding

12:13:00 PM 0
If this is her rehearsal dinner look, we can't even fathom how gorgeous her wedding-guest hair will be.

from Allure https://ift.tt/dKPfRb9
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Thursday, July 2, 2026

Priyadarshan says “Hera Pheri 3 will be dead" days after exiting Akshay Kumar-starrer; alleges repeated insults by Firoz Nadiadwala

11:31:00 PM 0

After confirming that he is no longer associated with Hera Pheri 3, filmmaker Priyadarshan has now shared fresh details about his decision to walk away from the much-awaited comedy franchise. The director has alleged that repeated insults from producer Firoz Nadiadwala, along with a long-running copyright dispute surrounding the franchise, convinced him that the film may never be made.

The development comes shortly after Nadiadwala revealed that Priyadarshan was no longer directing Hera Pheri 3. The filmmaker later confirmed the news, telling Hindustan Times, "To the best of my knowledge, Hera Pheri 3 will never hit the screen due to lots of legal issues and personal conflicts. Whether I am involved or not is unimportant."

Now, in an exclusive conversation with Mid-Day, Priyadarshan elaborated on what led to his exit and spoke candidly about his differences with the producer.

Recalling his conversations with Akshay Kumar, the director said, "Firoz told Akshay, 'You have the rights to make Hera Pheri 3, but never make it with Priyadarshan. That's my only request.' He has insulted me so many times. He told me that my cut of Hera Pheri [2000] looked like a poor man's version, that he had to edit my five-hour movie. I initially agreed to do the third part with Akshay because I thought I could make one of this country's biggest franchises. If I had directed it, I could've made it bigger than Dhurandhar. Akshay, Suniel, and Paresh requested me to make Hera Pheri 3. When I narrated the story to them, they were all excited."

According to Priyadarshan, the problems surrounding the project began much earlier. He revealed that in 2025, he received a call from Seven Arts Films' GP Vijayakumar, warning him about possible legal complications if the film moved ahead.

"When Hera Pheri 3 was announced, I got a call from Seven Arts Films' GP Vijayakumar that if we ever do the film, it will be a violation. I didn't know what to do. This is why I said that Hera Pheri 3 may never see the screens with the same characters. You will never see them again as it has too many legal issues. According to me, Hera Pheri [2000] was born, Hera Pheri 2 [2006] became sick, and Hera Pheri 3 will be dead," the filmmaker said.

Meanwhile, despite his exit from Hera Pheri 3, Priyadarshan's professional association with Akshay Kumar remains strong. Days after confirming his departure from the franchise, the filmmaker also confirmed his ninth collaboration with the actor.

Readers may recall that Bollywood Hungama was the first to report that the duo had reunited for another project. In April this year, a source told the publication, "Priyadarshan is putting together an exciting film and has signed Akshay Kumar for it. It'll be a typical Priyan entertainer that'll appeal to the youth and families alike." The source further revealed that the untitled comic entertainer will be produced by Tips Films, marking the banner's first collaboration with Priyadarshan and the second film together for Akshay Kumar and Tips after Entertainment (2014).

The confirmation also came ahead of the release of their eighth collaboration, Haiwaan, which is scheduled to arrive in cinemas on September 11, 2026. The film also stars Saif Ali Khan in a pivotal role.

Also Read: Priyadarshan confirms ninth film with Akshay Kumar after Hera Pheri 3 exit



source https://www.bollywoodhungama.com/news/bollywood/priyadarshan-says-hera-pheri-3-will-be-dead-days-after-exiting-akshay-kumar-starrer-alleges-repeated-insults-by-firoz-nadiadwala/
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SCOOP: After Lagaan, Aamir Khan and Ashutosh Gowarikar's next is titled Lalkaar

9:31:00 PM 0

25 years after Lagaan, Aamir Khan and Ashutosh Gowarikar are reuniting on another sports drama, which is scheduled to go on floors in October 2026. The film is based on the life of Lala Amarnath, and set against the backdrop of the 1947 Partition between India and Pakistan.

While the prep work is going on in full swing, Bollywood Hungama has learnt from industry sources that the reunion of Aamir and Ashu has got a title, and it's sure to blow away the minds of audiences. According to reliable sources, the duo have decided to call their film Lalkaar. "After Lagaan, it's time for Lalkaar. The title instils instant recall to their cult, and also promises something new. Much like Lagaan, this one too is a strong emotional saga set against the backdrop of cricket," a source told Bollywood Hungama.

Apart from Aamir, the makers are on the lookout to cast another actor as the second lead, and the announcement of the same will be made soon. The film is written by Rajkumar Hirani and Abhijat Joshi, with Excel Entertainment as the producer.

Stay tuned for more updates on Lalkaar only on Bollywood Hungama.

Also Read: 25 Years Of Lagaan: Aamir Khan and Gracy Singh bring film’s nostalgia alive; watch



source https://www.bollywoodhungama.com/news/bollywood/scoop-after-lagaan-aamir-khan-and-ashutosh-gowarikars-next-is-titled-lalkaar/
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Kate Middleton's Sporty High Ponytail Is Perfect for Taking in Some Tennis — See Photos

12:13:00 PM 0
The Princess of Wales went to Wimbledon with a hairstyle fit for an athlete.

from Allure https://ift.tt/pCGNFtl
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Wednesday, July 1, 2026

Ranveer Singh starrer Dhurandhar heads to Japan after blockbuster run; actor shares special message ahead of July 10 release

10:31:00 PM 0

After emerging as one of the biggest theatrical successes in Hindi cinema, Dhurandhar is now set to continue its global journey. The Ranveer Singh-starrer will release in theatres across Japan on July 10, 2026, marking another milestone in the film's successful international run.

Ahead of the release, Ranveer Singh recorded a special video message for Japanese audiences, inviting them to experience the action-packed entertainer on the big screen. Calling Dhurandhar an immersive cinematic spectacle, the actor highlighted the film's blend of drama, intensity, scale and emotion while expressing his excitement about the movie reaching a new audience.

The Japan release comes months after the film enjoyed a phenomenal worldwide run following its theatrical release in India on December 5, 2025. Backed by strong box office numbers and positive audience response, Dhurandhar went on to establish itself as one of the biggest commercial successes in recent Hindi cinema.

 

View this post on Instagram

  A post shared by Jio Studios (@officialjiostudios)

Written, directed and produced by Aditya Dhar, the spy action thriller is also produced by Jyoti Deshpande and Lokesh Dhar. Presented by Jio Studios and produced under the banner of B62 Studios, the film has been mounted on a large scale and has been praised for its action sequences, emotional storytelling and high production values.

Featuring an ensemble cast, Dhurandhar stars Ranveer Singh in the lead alongside Akshaye Khanna, Sanjay Dutt, Arjun Rampal, R. Madhavan, Sara Arjun, Rakesh Bedi, Gaurav Gera and Danish Pandor in pivotal roles. The film follows the journey of an undercover Indian intelligence agent who infiltrates Karachi's criminal syndicates and Pakistani political circles while pursuing a mission linked to the 26/11 Mumbai terror attacks. Loosely inspired by true events, the story blends espionage, action and emotion against the backdrop of high-stakes national security operations.

With its July 10 release, the makers are aiming to introduce the film's larger-than-life cinematic experience to audiences in Japan, further extending the international reach of one of Hindi cinema's biggest blockbusters.

Also Read: Rakesh Bedi showers praise on Ranveer Singh: “Ranveer mein ek bahot khaas quality hai”



source https://www.bollywoodhungama.com/news/bollywood/ranveer-singh-starrer-dhurandhar-heads-to-japan-after-blockbuster-run-actor-shares-special-message-ahead-of-july-10-release/
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Laura Mercier Review and Store Visit: Shop Natural, Radiant Makeup Essentials

12:13:00 PM 0
One Sephora visit later, and I'm already feeling so much glowier.

from Allure https://ift.tt/sEAjkXx
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Tuesday, June 30, 2026

8 Updos for Thick Hair That Make the Most of Your Volume

4:13:00 PM 0
You've got an enviable head start. Here's how to take it to the max.

from Allure https://ift.tt/g3RLpXa
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4 Best Personal Fans to Help Prevent Heat-Induced Skin Irritation

1:13:00 PM 0
High temps can leave skin flushed and irritated—but these fans help take the edge off.

from Allure https://ift.tt/yuIbnwl
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Survive the Summer Heat With July’s Allure Beauty Box—See the Beauty Products Inside the Box

12:13:00 PM 0
It’s packed with sweat- and frizz-proof products to refresh your warm-weather routine.

from Allure https://ift.tt/W5JFbw7
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Monday, June 29, 2026

Kareena Kapoor Khan joins MINI family; becomes face of MINI Countryman C campaign

10:31:00 PM 0

Actor Kareena Kapoor Khan has entered into a new association with luxury automobile brand MINI. The company announced that the Bollywood star has joined the MINI family and become a part of the MINI Inner Circle, marking the beginning of her journey with the MINI Countryman C.

The announcement brings together one of India's most recognised film personalities with a brand known for its distinctive design and driving experience. According to MINI, the partnership reflects a shared identity built around confidence, individuality and style. Sharing the news on social media, MINI wrote, "What happens when two icons with a bold personality share one frame? The real fun begins.”

Their caption further read, “We're thrilled to welcome @KareenaKapoorKhan into the MINI inner circle as she finds her perfect companion in the MINI Countryman C, the SUV of MINI. More space. More character. Unmistakable MINI attitude 👏 / A partnership built on individuality.”

 

View this post on Instagram

  A post shared by MINI (@mini)

The newly released campaign images feature Kareena posing alongside the green MINI Countryman C in a tailored monochrome outfit, reflecting the premium positioning of both the actor and the vehicle. Kareena Kapoor Khan gears up for Daayra On the professional front, Kareena Kapoor Khan is preparing for the release of her upcoming film Daayra. The makers recently announced that the Meghna Gulzar directorial will arrive in cinemas on September 18, 2026. The film also stars Prithviraj Sukumaran and is backed by Junglee Pictures and Pen Studios.

 

View this post on Instagram

  A post shared by Kareena Kapoor Khan (@kareenakapoorkhan)

Daayra marks Meghna Gulzar's third collaboration with Junglee Pictures after the critically acclaimed films Talvar and Raazi.

Also Read: Alia Bhatt, Kareena Kapoor Khan, Janhvi Kapoor, Kiara Advani, and Bhumi Pednekkar show how to ace the corset look



source https://www.bollywoodhungama.com/news/bollywood/kareena-kapoor-khan-joins-mini-family-becomes-face-of-mini-countryman-c-campaign/
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Megan Thee Stallion's Cotton Candy Curls Just Entered the Villa—See the Photos

2:13:00 PM 0
Is this Fiji or the court of Versailles?

from Allure https://ift.tt/LCYEJeA
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11 Best Lightweight Foundations 2026 for Soft-Lit Coverage

12:13:00 PM 0
Low-profile with all the glow.

from Allure https://ift.tt/pzYI7xM
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CineNow appoints Siddharth Roy Kapur as Principal Advisor amid Rs 1,350 crores Film IP investment push

2:31:00 AM 0

CineNow, the pioneering film and entertainment investment platform, today announced that acclaimed media entrepreneur, producer and industry leader Siddharth Roy Kapur has associated with the company as Principal Advisor to the Founding Team.

As CineNow advances its Rs 1,350-crores structured Film IP investment platform, Siddharth Roy Kapur will provide strategic guidance on content investment opportunities, industry partnerships, platform expansion and long-term value creation. His association with CineNow marks an important milestone in the company’s journey to establish film and content intellectual property as a credible institutional asset class while building the financial infrastructure for the next phase of growth in India’s entertainment industry.

Commenting on the development, Rohit Dalmia, Chairman and Managing Director, CineNow, said: "India’s media and entertainment industry is entering a defining decade. Consumption has scaled dramatically, content is increasingly becoming a global asset, and intellectual property is emerging as one of the most valuable forms of long-term value creation. However, the financial infrastructure around content remains underdeveloped. CineNow was created to bridge that gap by bringing transparency, governance, institutional capital and disciplined investment frameworks to the sector."

He further added, "We are privileged to have Siddharth Roy Kapur associated with CineNow as Principal Advisor to our Founding Team. His unparalleled experience across content creation, studio leadership and media entrepreneurship, combined with his deep understanding of audience behaviour and industry evolution, makes him one of the most respected voices in Indian entertainment. His strategic counsel will be invaluable as we continue building India’s most credible platform for entertainment investments."

Speaking on his association with CineNow, Siddharth Roy Kapur said: "The Indian entertainment industry is witnessing unprecedented growth, driven by expanding audiences, multiple distribution platforms and the increasing strategic importance of intellectual property. As the sector matures, innovative and well-governed capital solutions will play an important role in unlocking its next phase of growth. CineNow is building a unique platform at the intersection of content, capital and technology, and I am pleased to support the Founding Team as Principal Advisor and contribute to the company’s long-term vision."

Siddharth Roy Kapur brings decades of leadership experience across content creation, studio management and media entrepreneurship. Widely recognised for building and backing some of India’s most successful entertainment ventures, he is regarded as one of the foremost leaders in India’s media and entertainment industry. His insights into content economics, audience evolution and industry transformation will help guide CineNow’s strategic thinking as the company expands its engagement with creators, producers, investors and rights holders.

Also Read: Siddharth Roy Kapur credits Nagraj Manjule for Matka King’s authentic period detailing



source https://www.bollywoodhungama.com/news/bollywood/cinenow-appoints-siddharth-roy-kapur-as-principal-advisor-amid-rs-1350-crores-film-ip-investment-push/
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SS Rajamouli set to shoot Varanasi battle sequence featuring 3500 junior artists in Hyderabad: Report

12:31:00 AM 0

Acclaimed filmmaker SS Rajamouli is gearing up to resume shooting for Varanasi, starring Mahesh Babu, Priyanka Chopra Jonas and Prithviraj Sukumaran. As per the latest buzz, the production is scheduled to intensify starting July 7 in Hyderabad. The upcoming schedule will focus on filming one of the most demanding and significant segments of the movie: a massive war set-piece.

Hyderabad set to host a Varanasi battle sequence According to a report by Mid-Day, the scale of this specific sequence is completely unprecedented, surpassing even the grand standards previously established by Rajamouli. The sequence will feature the film's leading man, Mahesh Babu, alongside a massive crowd of 3,500 junior artists. Preparations for this complex shoot have already been underway for several weeks to ensure everything runs smoothly.

The reports of resuming the shoot come after the filmmaker captivated global audiences at La Cinémathèque Française in Paris. On June 27, he showcased the very first glimpse of the highly anticipated film. The exclusive preview of Varanasi marked the movie's debut presentation to a European audience, earning widespread applause and raising anticipation to new heights.

 

View this post on Instagram

  A post shared by SS Rajamouli (@ssrajamouli)

Digital expansion to create an epic Vanar army While the physical shoot involving thousands of performers is a massive undertaking, it is only the foundation for what will eventually appear on the big screen. The report stated that the true ambition of the sequence will be realized during post-production.

The thousands of live-action performers filmed on set will be digitally expanded using advanced visual effects. Through VFX technology, the on-screen army will be multiplied significantly to create a battle of epic proportions. The production team aims to deliver one of the largest battle spectacles ever attempted in the history of Indian cinema, with plans to showcase an astonishing 50,000 vanars on screen simultaneously.

Varanasi is being shaped as a grand mythological action epic. The narrative explores the thrilling adventures of its protagonist as he travels across different timelines. Alongside Mahesh Babu, the film features a stellar ensemble cast including Priyanka Chopra and Prithviraj in pivotal roles. Audiences will have to wait a bit longer to see the final visual spectacle, as the movie is currently slated to hit theatres in April 2027.

Also Read: S.S. Rajamouli shares Varanasi update: “We have completed major portions, all the important big spectacle action sequences are done”



source https://www.bollywoodhungama.com/news/bollywood/ss-rajamouli-set-to-shoot-varanasi-battle-sequence-featuring-3500-junior-artists-in-hyderabad-report/
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Sunday, June 28, 2026

Yash Raj Films partners with Rusk Media to develop next-generation digital entertainment IP

11:31:00 PM 0

On June 29, 2026, Yash Raj Films (YRF) announced a strategic investment in Rusk Media, one of India’s leading digital-first entertainment companies that specialises in original vertical storytelling IPs for Gen Z and Gen Alpha audiences. The investment backs Rusk Media’s vision to build the next generation of enduring digital IP for India and the world.

Under the partnership, YRF will oversee the creative direction of original animation and vertical micro-drama IP, while Rusk Media will produce and distribute the content through its proprietary Alright! TV platform and global digital channels.

The collaboration aims at fuelling YRF & Rusk Media’s shared ambition of establishing India as a creative force in the vertical entertainment economy through original IPs across animation and vertical micro-drama, distributed across Rusk Media’s proprietary Alright! TV platform and global digital channels.

Akshaye Widhani, CEO, Yash Raj Films, said: “The instinct to evolve has always been central to YRF’s DNA. Platforms are infrastructure, content and IP are culture. Mayank and his team at Rusk Media have built a deep understanding of how the next generation discovers and inhabits stories, and that is exactly the kind of vision we want to invest in . Together, the aspiration is to build worlds, not just content.”

Mayank Yadav, Co-Founder and CEO, Rusk Media, said: “Vertical entertainment in India has produced extraordinary reach, but not the enduring IP that defines a category. That is the gap this collaboration is designed to close. We bring a native understanding of how digitally native audiences discover and build community around content, and with YRF’s backing, we are building for longevity, not the algorithm.”

As the boundaries between cinema, digital, and mobile entertainment continue to dissolve, the franchises that will define the next decade will be those built with both creative depth and digital fluency, and Rusk Media is building for exactly that future. ‎

Also Read: Yash Raj Films Box Office Report Card 2025: Rs. 522.91 cr. India nett, $29.18M overseas and Rs. 882.45 cr. worldwide – Saiyaara saves the scorecard while War 2 turns spoiler



source https://www.bollywoodhungama.com/news/bollywood/yash-raj-films-partners-with-rusk-media-to-develop-next-generation-digital-entertainment-ip/
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Shraddha Kapoor's Eetha sparks title row: NCP and Vithabai Narayangaonkar's family seek title change

10:31:00 PM 0

Shraddha Kapoor's upcoming film Eetha has landed in controversy even before its theatrical release. While the recently unveiled teaser drew appreciation for the actress's transformation into legendary Lavani and Tamasha artist Vithabai Narayangaonkar, the film's title has now become the subject of criticism.

After the Nationalist Congress Party (NCP) questioned why the biographical drama was not named after Vithabai Narayangaonkar, members of the late folk icon's family have also urged the makers to reconsider the title and rename the film in her honour. NCP questions the choice of title According to a report by TV9 Marathi, the NCP's Film and Cultural Department has objected to the title Eetha, arguing that a film based on the life of Vithabai Narayangaonkar should carry her name. The party has suggested that titles such as Vitha or Vithabai would be more appropriate and would acknowledge her immense contribution to Maharashtra's Lavani and Tamasha traditions.

Babasaheb Patil, Maharashtra State President of the NCP's Film and Cultural Department, reportedly said the organisation considers it its responsibility to preserve and honour Vithabai's legacy. He questioned why the filmmakers chose not to name the biopic after the celebrated artist despite her lasting impact on Maharashtra's folk art. Vithabai Narayangaonkar's family backs the demand The demand has now found support within Vithabai Narayangaonkar's family. As per the report, her sons Kailash and Rajesh Narayangaonkar, along with her grandson Mohit Narayangaonkar, have expressed disappointment over the title and appealed to the makers to change it.

For the family, the concern extends beyond the name of the film. They believe a biopic celebrating Vithabai's extraordinary life and achievements should bear her name so that future generations continue to recognise the woman who played a defining role in shaping Maharashtra's Lavani and Tamasha heritage.

As of now, director Laxman Utekar and production house Maddock Films have not issued any statement regarding the controversy or the demand to rename the film. Eetha teaser showcases Shraddha Kapoor in an intense new avatar The teaser of Eetha offers a glimpse into what appears to be one of Shraddha Kapoor's most emotionally demanding performances to date. It opens with a packed Lavani performance as the audience eagerly chants for Eetha to take the stage.

 

View this post on Instagram

  A post shared by Shraddha ✶ (@shraddhakapoor)

Backstage, Shraddha's character is shown preparing for her performance despite being heavily pregnant. Soon after, she goes into labour and is seen enduring severe pain. Even as a voice warns her that performing could cost her life, she refuses to step away from the stage. Moments after giving birth, she returns to complete her performance, highlighting the character's unwavering dedication to her art.

Also Read:Eetha co-star Anant Joshi lauds Shraddha Kapoor’s professionalism; says, “She is phenomenal”



source https://www.bollywoodhungama.com/news/bollywood/shraddha-kapoors-eetha-sparks-title-row-ncp-and-vithabai-narayangaonkars-family-seek-title-change/
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Saturday, June 27, 2026